The Importance of a Second Opinion

by | Sep 19, 2025 | For Clients

Selling a financial services practice is one of the most significant decisions an adviser will ever face. it represents the culmination of years of commitment to clients and building a business.

However, it is easy to underestimate the complexity of the process. Seeking a second opinion before proceeding can provide clarity, reassurance, and often a better result.

Understanding Your Business Value
One of the most common challenges is setting a fair value for the practice. Advisers can be prone to undervaluing their business, either through modesty or uncertainty over demand. Believe me, someone will want to buy your business.

Independent input can help establish a realistic market value, providing a benchmark against which other offers can be judged. This ensures that your expectations are grounded in evidence. I also speak from years of experience in saying that offers must be realistic, some that appear too good to be true, are just that.   

Avoiding Risks
The sale of a practice involves dealing with legal, financial, and operational considerations. Overlooking issues such as outstanding liabilities, compliance gaps, or contractual obligations can undermine negotiations or create post-sale complications. A second opinion, or MOT as we like to call it, provides an opportunity to identify these risks early and take corrective steps before they affect the transaction.

Exploring Your Options
The way practices are sold has evolved. Beyond the traditional “sell and retire,” there are now multiple routes. These include phased exits, mergers, management buyouts, or sales to consolidators. For those wanting to stay in the business, we have successfully sold parts of businesses, as few as thirty clients in one instance.

Each structure carries different implications for succession, tax, and client outcomes. An external perspective can help you compare these options, ensuring that the chosen path aligns with your objectives and your clients’ best interests.  Crucially though, a second opinion can highlight whether an offer you’ve received is in fact fair and competitive. As with any process, the safest approach is to compare multiple solutions before committing.

Preparing for Sale
Buyers will closely assess a practice’s financial performance, client retention, and operational efficiency. A fresh pair of eyes can highlight improvements to make before going to market. For example, strengthening client communication, updating technology, or refining processes. These adjustments, made in advance, can enhance both the appeal and value of the business.

Ensuring Continuity
A successful transition goes beyond signing contracts. It is about maintaining stability for clients and staff while building trust with the buyer. A second opinion can support the preparation of a clear transition plan, covering communication methods, staffing and the handover of client relationships. Effective preparation can ensure you maximise the amount you receive.

Cultural Fit
I cannot emphasise enough how important the cultural fit between you as the seller and the buyer will mean the best possible outcome of any sale. A deal agreed based purely on the numbers or any of the other key points to consider, without a good cultural fit, could (and has) lead to a poor outcome for you, the buyer, and most importantly your clients.

Keeping Perspective
Finally, selling a practice can be an emotional process. Years of work, client loyalty, and personal identity are often tied up in the business. A second opinion offers objectivity, helping to counterbalance emotional bias and ensure decisions are based on long-term goals rather than short-term sentiment.

I mentioned a few weeks ago the impending tax changes due next year. If you are considering an exit, now is the right time to start planning. We would be delighted to support you in taking the first steps.